The Arch logo is an acceptable replacement for all former spirit logos and is approved for use on apparel or promotional items (T-shirts, pens, hand sanitizers, water bottles, etc). It is NOT approved for use on interior signage, exterior signage or formal communication.
CHOOSING GRAPHIC FILE FORMATS
Logo downloads include the approved full-color and one-color logo variations in the file formats listed below. When designing on dark backgrounds, a logo containing a contrasting white mark should be used. To achieve consistent representation of our logo, the following best practices should be observed before selecting a file format for any given design piece.
PDF: This is a “vector” file, scalable to any size. A PDF displays the exact same content and layout no matter which operating system, device or software application it is viewed on.
EPS: Encapsulated Postscript. This is a “vector” file, scalable to any size within graphics software such as the Adobe® Creative Suite. Also usable within PowerPoint.
PNG, JPG: Bitmapped formats that have fixed resolutions. Do not enlarge these files, or pixels will show.